Rebranding the Greek Stock Exchange

REBRANDING THE GREEK STOCK EXCHANGE The Athens Exchange Group (ATHEX) unveiled its dynamic new corporate identity, a project expertly executed by Yellow Jersey PR’s Digital + Design team. This rebranding initiative aligns seamlessly with ATHEX’s ongoing digital transformation, emphasizing service excellence, product innovation, and operational efficiency. The refreshed identity thoughtfully honours ATHEX’s rich heritage while […]

How Animation Boosts Brand Engagement

How Animation Boosts Brand Engagement In today’s fast-paced, digital-first world, animated films have become an indispensable tool for brands looking to stand out and effectively communicate with their audience. Here’s why animation is more relevant than ever for brand marketing: 1. Compelling StorytellingAnimation offers brands the opportunity to create engaging and imaginative narratives that can […]

5 Best Practices for Creating a Compelling Annual Report

5 Best Practices For Creating A Compelling Annual Report An annual report serves as a crucial tool to communicate your organisation’s achievements, impact, and future goals to stakeholders. In 2024 and 2025, creating a visually engaging and informative report is more important than ever. Here are five best practices for designing a standout annual report […]

Why Are Brand Guidelines Important?

WHY ARE BRAND GUIDELINES IMPORTANT? In the world of design and branding, consistency is key. Brand guidelines help ensure that every piece of communication—from digital ads to print materials—aligns with a company’s identity. At Yellow Jersey PR, we know that well-defined guidelines are crucial for building a brand that stands out and resonates globally. 1. […]